Events
B2B Online Europe 2025
B2B Online Europe is the leading conference for B2B eCommerce and digital sales in Europe. It focuses on complex sales processes, self-service portals and digital customer relationships, an area that often lags behind B2C. Selling B2B online is technically harder, but also more lucrative.
For B2B eCommerce teams, this one is a must. Nobody here talks about simple checkout tweaks. The topics are configurable products, volume discounts, approval workflows and ERP integration.
In B2B you do not raise the conversion rate with a better CTA button, you raise it with a better self-service experience. If you take B2B eCommerce seriously, you will meet the right people here.
Let’s start with your shop.
In the Dropoff Analysis you see where your shop loses buyers. Afterwards you know where the first step pays off.